KBC will get splash of red

A lot of red color will be used in both the KBC promotion/publicity and the set. The production guys are changing the earlier set hosted by Amithab Bachchan.

Well, I hope Pepsi does not mind the move. If you did not guess me, let me tell you, every brand associate themselves with a particular color. For Pepsi its blue, and its arch riveal, Coca Cola wears red. I wish that does not bring any confusion to the attribute after all Shahrukh is very much campaigning for Pepsi also. When asked about the infusion of new color SRK in its trademark style says, "The red colour is because I am a son of the soil."

Hmm, thats Shahrukh's modesty which speaks. He also said the other day that only two Khan exists, Sharukh Khan and (historical) Chinggis Khan. Wonder, if that was modesty, too...